In April 2017, we will renew the CI of the World Group as we shift to a holding company structure.

As World transitioned to a holding company structure in April 2017, the CI of the World Group was renewed.

While the regulations are divided between companies that use the WORLD name and those that do not, we have maintained a sense of unity for the entire group by using the new tagline "A MEMBER OF WORLD GROUP" for applications.

Companies that use the WORLD name created their logos in a uniform font, and companies that did not use the WORLD name created original logos that reflected their corporate philosophies after in-depth interviews with each company.