We performed VMD and interior design direction for the Ruby Rivet Tama Plaza store with a Scandinavian image.

"Ruby Rivet" was launched as a brand of the World Group's high-sensitivity business.

For the store design, original patterns designed by a Finnish textile designer are used as interior elements such as the store façade and the curtains inside the store.

The interior of the store is configured with a universal design inspired by Northern Europe. The pop and cute pattern that catches the eye has become an icon and has become a distinctive store.

(*Currently not open.)