The world group supports the opening of pop-up stores for the fragrant watch brand “KAORU” and the “Meiji THE Chocolate” collaboration watch that you can enjoy with your five senses.
Support pop-up collaboration watch with “KAORU” x “Meiji THE Chocolate”
The World Group provides support through platform services such as overseas wholesale of watch brand "KAORU" of watch manufacturing company Maruzeki Co., Ltd.
This time, at the pop-up store held at “Osaka LUCUA Eele” and “Yurakucho Lumine 1”, which develops collaboration watches between the scented watch brand “KAORU” and Meiji Co., Ltd.’s “Meiji THE Chocolate”, store development, project We provide platform services for management and pop-up business support, product systems, and sales agency.
“Meiji THE Chocolate”, which is more enjoyable with all five senses, and “KAORU”, a wristwatch brand wrapped in fragrance. Two different ideas develop a collaboration watch with the theme of “Fun fragrance for adults”.
Japanese incense culture
▶Concept
You can fully enjoy the difference in flavor
Let us take you on a journey to the countries where the cacao of “Meiji THE Chocolate” grew.
"KAORU" proposes a refreshing fashion watch that blends into your daily life and gives you the feeling of being in a foreign country.
▶Collaboration
By combining two brands that are characterized by fragrance, we will explore sustainable and regenerative business and promote the value of the JAPAN brand to the world.
"Meiji THE Chocolate" where you can enjoy the flavor characteristics of each of the four cacao production areas
From the specially processed belt of "KAORU", you can smell the flavor of each chocolate.
[Watch brand "KAORU" wrapped in fragrance]
https://www.maruzeki.com/ja_JP/KAORU/
Overview of “KAORU” x “Meiji THE Chocolate” pop-up store
Venue: Osaka LUCUA Ele 4F (3-1-3 Umeda, Kita-ku, Osaka)
Period: February 1st (Wednesday) to 14th (Tuesday), 2023
Business hours : 10:30-20:30
Venue: Yurakucho Lumine 1 1F (2-5-1 Yurakucho, Chiyoda-ku, Tokyo)
Period: February 15th (Wednesday) to 28th (Tuesday), 2023
Business hours: 11:00-21:00
[About platform services provided by the World Group]
■ Osaka LUCUA Ele
1) Store development
2) Project management and pop-up business support
3) Product system
4) Sales agency
■ Yurakucho Lumine 1
1) Store development
2) Project management and pop-up business support
3) Product system
World Platform Service is based on the concept of "designing all kinds of businesses such as clothing, food, housing, and entertainment together with customers." We provide it as a mechanism = platform.
In addition to realizing a one-stop service through comprehensive consulting, it is also possible to provide individual services such as uniforms, store development, and digital.