World Group's World Platform Service Co., Ltd. is a long-established confectionery store in Yabu City, Hyogo Prefecture, Tanitsune Confectionery (Yokacho, Yabu City, Hyogo Prefecture). Planning, space creation, and construction.

This business utilizes the business restructuring support of the Small and Medium Enterprise Agency of the Ministry of Economy, Trade and Industry, and aims to propose a place where people can gather and interact through sweets, with a view to regional revitalization as a company in the same prefecture.

A panoramic view of the new facility In a new space, products that have been loved by customers since their founding in Yokacho, Hyogo Prefecture

A hands-on facility operated by a long-established confectionery with over 150 years of history, with the aim of passing it on to the next generation and creating new customers.

New facility address (head office location): 1500 Yoka, Yokacho, Yabu City, Hyogo Prefecture 667-0021 Area: 1,000㎡

This project utilizes the existing assets of Tanitsune Confectionery, which has been in business for over 150 years, as a place to convey the appeal of sweets more closely to local residents, existing customers, and new customers. This is an initiative to rebrand the entire site, including the factory.

Based on the space creativity of the World Group, the new facility will create a space where customers can enjoy shopping while relaxing, and a facility where new experiences can be created.
Visitors can experience the backstage of confectionery making, which has never been seen before, through a hands-on learning program, a factory tour course, and an exhibition that conveys the confectionery that has been cultivated over many years by a long-established confectionery store. .

<Contents handled by the World Group>

① Overall concept creation for the new facility “Kashin Tanitsune Renewal” (from creating drawings)

(2) Spatial design of a sweets-making hands-on lab (reuse of the site of a former bakery)

③ Sign plan to make it easier to move around the facility (stores, laboratories, factories)

④ Improving the efficiency of flow lines, such as improving entrances and exits for visitors, and design proposals for improving passages at factory entrances and exits

Factory tour passage image

About Tanitsune Confectionery　http://www.tanitsune.jp/

Kashin Tanitsune was founded in Yoka-cho, Hyogo Prefecture in the first year of the Meiji period (Keio 4). Since then, we have been making sweets in our hometown of Tajima for over 150 years. Creative sweets related to the Tajima region and seasonal sweets, including the representative confection "Ayu no whisper", are the decisive factor in quality, surrounded by lush green mountains and clear water. Born from the blessings of nature using carefully selected materials. From its founding to the present day, Kashin Tanitsune continues to create products that are unique to Kashin Tanitsune by incorporating new manufacturing methods and new sensations of taste while adhering to the use of additive-free ingredients while maintaining traditional craftsmanship.

 

Company name: Tanitsune Confectionery Co., Ltd. Address: 1500 Yoka, Yokacho, Yabu City, Hyogo Prefecture, 667-0021 *Access: Take a bus from JR Yoka Station and get off at “Yabu City Hall Exit” and walk for 2 minutes Representative Director: Konosuke Tani Founded: Meiji 1st year (Keio 4th year)
Capital: 18 million yen Number of employees: 30 Business description: Confectionery manufacturing and sales, cafes, strawberry cultivation