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Realized by “fashion x mobility” First “moving exhibition” equipped with Fall / Winter 2021 products

World Amber Co., Ltd. departs from the Kobe head office at the end of July and heads to the Hyogo, Kyushu, and Chugoku regions.

World Amber Co., Ltd., a World Group company that wholesales to specialty stores in town, has started its first initiative, the “Moving Exhibition”. Equipped with 2009 autumn/winter products, we will travel to specialty stores in Hyogo, Kyushu, and Chugoku, and hold exhibitions in each region.

Since its founding, World Amber has supported beauty and health in each region through wholesale sales to specialty stores in town. Even during the corona crisis, we have established a system such as a web order meeting to support specialty stores, but there is a high need from specialty stores and customers to actually check the products and choose while touching the texture and comfort, so we decided to start this initiative.

The “Moving Exhibition” is a pop-up exhibition that borrows the eaves of a specialty store in the town, allowing customers to experience local fashion without crowding the store and its customers. In addition, the staff can go to the site and communicate directly with everyone, which is a great advantage, and after holding this event, we would like to consider better methods and expansion of target products while incorporating customer feedback.

From May to June last year, the World Group and Daihatsu Motor Co., Ltd. worked on the “Clothing Project” to bring smiles to children and their families who are suffering from uncertainties and stress such as school closures due to the effects of the new coronavirus. In a situation where it is difficult to move around, we will continue to consider efforts to deliver products to customers and communities from us and increase the smiles of communities through fashion.

"Delivering fashion to your city" World Amber No. 1 schedule

July 20 (Tue) Hyogo: 20 (Tue) Departure from World Kobe Headquarters → 20 (Tue) Awaji City, Hyogo Prefecture
July 27 (Tue) Kyushu: 26 (Mon) Departure from World Kobe Headquarters → 27 (Tue) Miyazaki Prefecture
July 28 (Wednesday) Kyushu: 28 (Wednesday) Saga Prefecture → Fukuoka Prefecture
July 29th (Thursday) Hiroshima: 29th (Thursday) Hiroshima Prefecture * Both will go around several specialty stores in the prefecture.

Realized by “fashion x mobility” First “moving exhibition” equipped with Fall / Winter 2021 products

Features of World Amber

(1) A total of 200 items, including 100 items of apparel from the new autumn items of the women's brands "Cordia", "Intellection", "Louis Shantung", and "Sucesso" developed by World Amber, and 100 items of lifestyle miscellaneous goods selected under the theme of "beauty and health".
2. Two skilled sales people from World Amber will accompany you, and you can explain the product and place an order on the spot.
③ By going directly to the store, we will also give advice on the current product lineup, VMD, and layout. In addition, we will ask you about your customer base and needs in more detail before placing an order.
*In order to prevent infectious diseases, employees will wear masks, measure temperature, and install disinfectants to prevent infection and spread.

About World Amber Co., Ltd.

Based on the "specialty store platform" that systematizes a series of wholesale business processes from exhibitions to orders, information support, and collection, in addition to original brands, we have introduced a sales agent system for other companies' brands that are full of individuality with tastes that we do not have in our own. In addition, we are expanding our products and sales channels to include wholesale sales of lifestyle-related goods with themes of beauty, health, and relaxation for both domestic and overseas markets.

Realized by “fashion x mobility” First “moving exhibition” equipped with Fall / Winter 2021 products
Realized by “fashion x mobility” First “moving exhibition” equipped with Fall / Winter 2021 products

<Company Profile>
Company Name World Amber Co., Ltd. Location 6-8-1 Minatojima Nakamachi, Chuo-ku, Kobe 650-8585 World Headquarters Building 1-2-3 Shibaura, Minato-ku, Tokyo 105-0023 Seavans S Building 15F
Capital 5 million yen (World Co., Ltd. 100%)
Representative : Tokuhito Iwakiri
Business description Planning, production, and sales of clothing and miscellaneous goods for specialty stores nationwide

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